Nightclubs doors are finally open again after 17 months, and what a horrendous time it has been for operators. With dancing, mingling, free movement and loud music, nightclubs have been at the back of the queue for re-opening, therefore hiring staff is even more of a challenge than that already faced by other hospitality companies. 

The world has changed in so many ways, none more so than the advance and demand of mobile ordering. But, can mobile technology work in nightclubs?

At Crave, we are experts in wet-led mobile order and pay, transforming guest experience and service via interactive QR codes – without the hassle of downloading an app! Find out how Crave could help you…

A super hire.

Crave always turns up, takes in double the orders and never gets pinged by the NHS App. With Crave’s mobile order and pay, customers take care of what they want, giving your staff extra time to mix-up and serve the drinks. Even at the busiest of times, your staff can serve twice as many drinks, keeping customers happy and maximising those sales.

It’s order on the dancefloor.

It doesn’t just stop at the table. Your customers can keep their orders flowing – even whilst dancing, with our intelligent mobile technology. Once your bar staff make those pre-paid drink orders, they can stay behind the bar and jump onto the next order, whilst Crave alerts customers via a text message when their order is ready to collect. Keeping those queues at the bar down to a minimum, but orders to a maximum. 

Would you like a shot with that?

Everyone loves a swipe, click and scroll. Ordering online is simple, easy and naturally encourages extra purchasing. Crave uses intelligent technology to place the right hints at the right times, to further encourage more and more orders into customers baskets. We have achieved 30% sales increases in shots alone in club environments, and it doesn’t stop there. Depending on your business and what is important to you to upsell, we can tailor our hints to your needs. Want to upsell cocktails? Doubles? Chasers? – whatever is important to your bottom line, Crave can do it all for you.  

Less queuing, more entry.

We understand that long queues – especially now more than ever, can cause hassle for your front of house staff. So, we offer bespoke lanyards with a special QR code, which front of house staff can wear to provide customers with scan & pay entry. Not only does this help with queuing outside, but also at the bar as this also gives customers a chance to order their first drinks right from the queue to be collected once inside.

There’s no signal here!

Getting a reliable internet connection is essential for mobile ordering, and while this is not a problem for most clubs, some have zero mobile reception. If you do not already have it, the best solution is to get decent Wi-Fi installed, with as simple a log-in (one click, no password and no forms to fill in), and let your customers know about it!


Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.